{"id":483,"date":"2025-08-28T21:29:04","date_gmt":"2025-08-28T19:29:04","guid":{"rendered":"https:\/\/bam.martechjourney.com\/?p=483"},"modified":"2025-09-15T23:19:00","modified_gmt":"2025-09-15T21:19:00","slug":"%d9%85%d9%86-%d8%a7%d9%84%d9%85%d8%ad%d9%84%d8%a9-%d8%a5%d9%84%d9%89-%d8%ac%d9%88%d8%a7%d8%a6%d8%b2-%d9%83%d8%a7%d9%86","status":"publish","type":"post","link":"https:\/\/bam.martechjourney.com\/?p=483","title":{"rendered":"\u0645\u0646 \u0627\u0644\u0645\u062d\u0644\u0629 \u0625\u0644\u0649 \u062c\u0648\u0627\u0626\u0632 \u0643\u0627\u0646"},"content":{"rendered":"<p>\u0642\u0635\u0629 \u0628\u064e\u0633\u0646\u062a \u0627\u0644\u063a\u0646\u0651\u0627\u0645 \ud83c\udf1f<br \/>\n\u0628\u062f\u0639\u0645 \u0645\u0627\u0645\u062a\u0647\u0627 \u062e\u062f\u062a \u0642\u0631\u0627\u0631 \u062c\u0631\u064a\u0621 \u062a\u0633\u064a\u0628 \u0627\u0644\u0639\u0644\u0648\u0645 \u0648\u062a\u0628\u062f\u0623 \u0645\u0634\u0648\u0627\u0631\u0647\u0627 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a.<br \/>\n\u0627\u062a\u0643\u0644\u0645\u062a \u0639\u0646 \u0634\u063a\u0641\u0647\u0627 \u0628\u0645\u062c\u0627\u0644 \u0627\u0644\u0640 FMCG \u0648\u0628\u0627\u0644\u0630\u0627\u062a \u0627\u0644\u0640 Food &amp; Beverage \ud83c\udf54\ud83e\udd64 \u0627\u0644\u0644\u064a \u0634\u0627\u064a\u0641\u0627\u0647 \u0645\u062c\u0627\u0644 \u0639\u0627\u0637\u0641\u064a \u0648\u0645\u0644\u064a\u0627\u0646 \u062d\u0645\u0627\u0633.<br \/>\n\u062f\u0644\u0648\u0642\u062a\u064a \u0634\u063a\u0627\u0644\u0629 \u0641\u064a Kraft Heinz \u0648\u0628\u062a\u062d\u0643\u064a \u0639\u0646 \u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0634\u063a\u0644 \u0645\u0639 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0648\u0625\u0632\u0627\u064a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062f\u064a 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!important;\">Podcast: <a href=\"https:\/\/bam.martechjourney.com\/wp-content\/uploads\/2025\/08\/passant-elghanam-ep8.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/bam.martechjourney.com\/?powerpress_pinw=483-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/bam.martechjourney.com\/wp-content\/uploads\/2025\/08\/passant-elghanam-ep8.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"passant-elghanam-ep8.mp3\">Download<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0642\u0635\u0629 \u0628\u064e\u0633\u0646\u062a \u0627\u0644\u063a\u0646\u0651\u0627\u0645 \ud83c\udf1f<br \/>\n\u0628\u062f\u0639\u0645 \u0645\u0627\u0645\u062a\u0647\u0627 \u062e\u062f\u062a \u0642\u0631\u0627\u0631 \u062c\u0631\u064a\u0621 \u062a\u0633\u064a\u0628 \u0627\u0644\u0639\u0644\u0648\u0645 \u0648\u062a\u0628\u062f\u0623 \u0645\u0634\u0648\u0627\u0631\u0647\u0627 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a.<br \/>\n\u0627\u062a\u0643\u0644\u0645\u062a \u0639\u0646 \u0634\u063a\u0641\u0647\u0627 \u0628\u0645\u062c\u0627\u0644 \u0627\u0644\u0640 FMCG \u0648\u0628\u0627\u0644\u0630\u0627\u062a \u0627\u0644\u0640 Food &#038; Beverage \ud83c\udf54\ud83e\udd64 \u0627\u0644\u0644\u064a \u0634\u0627\u064a\u0641\u0627\u0647 \u0645\u062c\u0627\u0644 \u0639\u0627\u0637\u0641\u064a \u0648\u0645\u0644\u064a\u0627\u0646 \u062d\u0645\u0627\u0633.<br \/>\n\u062f\u0644\u0648\u0642\u062a\u064a \u0634\u063a\u0627\u0644\u0629 \u0641\u064a Kraft Heinz \u0648\u0628\u062a\u062d\u0643\u064a \u0639\u0646 \u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0634\u063a\u0644 \u0645\u0639 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0648\u0625\u0632\u0627\u064a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062f\u064a 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\ud83d\udc4f<\/p>\n","protected":false},"author":1,"featured_media":485,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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